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But we also want to see if Spark's path to success can be replicated under a smaller scale model.
So, in mid-17.
miHoYo has initiated the [Honkai Impact 2.5] project.
This [Honkai Impact 2.5], which currently only has one codename, is an extension of the Honkai world view.
In terms of gameplay, it is a high-definition remake of Honkai Impact 2, and at the same time, it imitates the Battlefront Girls game by adding various pseudo-3D technologies to achieve better graphics.
In terms of plot, the game expands upon the player's role as the captain to create a story-driven game.
The game features a section of side quests that can be pursued.
Popular characters from the Honkai Impact IP will appear in this [Honkai Impact 2.5] project.
【Honkai Impact 2.5】Because the framework uses a derivative 2D framework of Honkai Impact 2, the entire game development speed is very fast.
To validate the gameplay, they also adopted the Spark model, first setting up the framework and then filling in the content.
In the initial public beta version, the gacha pool only had 9 characters. Players could obtain the three starter characters by completing the main story, and could also play the side stories of the three starter characters for free.
If you want to experience the storylines of other characters, then... well, you'll have to spend money.
Overall.
Actually, it follows the same path as Girls' Frontline 2.
However, it's clear that miHoYo's copywriting at this time is far superior to Tencent's.
It's highly likely that this will be a lesson for the penguin.
In terms of details, while the storyline of Honkai Impact 2.5 is not as grand as that of Battlefront Girls, it still has its own unique characteristics.
That is, it leans more towards a sweet and heartwarming everyday romance, and having a pure and innocent love story in a world of fighting and killing is the core selling point of this game.
Overall, this can be considered miHoYo's attempt under pressure from Spark.
If successful, it could alleviate some of the financial pressure on the development of Genshin Impact.
Chapter 315 Shocking Numbers
Besides relieving development pressure, miHoYo also plans to launch this game globally simultaneously. This is not because they attach great importance to the game, but because they want to accumulate some experience through this global launch, which can be used in Genshin Impact in the future.
After all, Genshin Impact will definitely have to face the globally promoted Galaxy Park.
And on the path of global promotion.
Spark Games has gradually developed fixed solutions, while miHoYo is still exploring.
Honkai Impact 3rd can be considered a global release, but it did not have a simultaneous global promotion at the time.
Think of this.
David perked up, eager to see if Lin Li would share his experiences when he went on stage later.
~~~
"Next, please welcome Mr. Lin Li, founder of Spark Games, to the stage to give a speech."
After all the leaders and guests had given their speeches, the first group of company representatives invited by the host was indeed a long line.
Amidst the astonishment, envy, admiration, and enthusiastic applause of the crowd.
Lin Li went on stage.
Soon, his loud and clear voice reached everyone's ears.
"It is an honor to be invited here today to share my thoughts on game going global and game globalization."
"Before I came here, my superiors repeatedly instructed me to give a report on Spark's overseas operations last year before giving my speech."
"To be honest, I hadn't carefully calculated Xinghuo's overseas revenue before this."
"So yesterday, I specifically had someone do a count."
Lin Li stood on the stage, facing the many eyes below, his tone calm.
But when the numbers lit up on the background screen behind him, the audience gasped.
2017 years.
Spark Games' overseas revenue for the entire year.
122 million RMB.
Contrary to expectations, the announcement of this number did not elicit applause from the audience.
Instead, a silence fell, followed by a low hum, like distant thunder echoing through the venue.
Finally, amidst the applause of the leaders, a round of applause gradually broke out.
~~~
Since Xinghuo is not a publicly listed company.
Therefore, although the outside world knows that Xinghuo makes a lot of money overseas, how much money it makes has always been a mystery.
before today.
Media outlets, industry professionals, and data analysts all speculate that the figure should be between one billion and several billion.
then.
When they saw the number 122 billion.
Everyone was stunned, including the leader who had asked Lin Li to share.
This figure far exceeded everyone's expectations. It is not just a number, but also powerful proof of Spark Games' strength in the global market.
122 billion...
And that's just overseas income.
NetEase's total annual game revenue was only 362.82 billion yuan.
According to their financial reports, in 2017, the combined overseas revenue of Tencent and NetEase was less than $5 million, equivalent to RMB 30 billion.
so.
Looking at overseas markets alone, Spark is already three times the size of Tencent and NetEase combined!?
These two domestic giants combined only account for one-third of Xinghuo's share in the international market.
Not only were these domestic business owners shocked, but game developers whose main business is overseas were also shocked.
~~~
"Hey, Mr. Wang, how much did Lilith Games make overseas last year?"
Sitting next to Lilith Games is Tang Bin, the owner of Clash of Kings.
Both of them are pioneers in China's overseas expansion, and their companies' main business is also concentrated in overseas markets. Therefore, they were seated at the front of the table at this summit.
"Not even half..."
"And you? How much were you last year?"
Lilith's Wang Xin turned his head and asked in return.
"We made nearly 30 billion last year, and I was originally planning to go up and boast about it, but now it seems... I won't be able to..."
Tang Bin looked very distressed.
He had planned to use this revenue figure to impress everyone, but who would have thought that Lin Li would suddenly appear out of nowhere?
122 billion...
He thought his game, Clash of Kings, was already making a lot of money.
Unexpectedly, there's something even more amazing.
"This is outrageous! No wonder they're the top-tier manufacturer..."
As manufacturers whose main business is overseas, the two were initially somewhat dissatisfied with Lin Li, feeling that they could also share a lot of experience in terms of overseas revenue.
It's their turn to shine at this summit.
But now..
Faced with this absolute number, the two could only sigh and applaud.
The number 122 billion shocked countless people not only because of the figure itself, but also because it contrasted with the public's impression that Xinghuo was still a small company.
As everyone knows, Xinghuo only makes anime-style games, so people might think of Xinghuo as a small studio.
But after today...
I doubt anyone will think about it anymore.
No wonder the official team put Lin Li in the center position.
~~~
Upon seeing this number, Ding Lei's face was filled with surprise, and he began to ponder whether NetEase's globalization was really too weak.
Ma Huateng frowned in thought, realizing that Tencent's overseas strategy seemed to be too conservative.
Clearly, the impact of this 122 billion was significant for them.
David's eyes widened, as if he couldn't believe his eyes.
His psychological state is the most complex.
This perfectly illustrates the saying, "I'm afraid my brother will suffer, but I'm also afraid he'll drive a Land Rover."
no!
We at miHoYo are still making money to support Genshin Impact.
How come your Xinghuo brand already has an annual overseas revenue of 122 billion?!
Many manufacturers who were initially dismissive of Lin Li's rise to power now have to reassess Xinghuo's status and influence.
The media, in particular, were shocked by this number.
They quickly jotted down this crucial information in their notebooks, knowing it would be a key point in the report.
How did Xinghuo generate its billions in overseas revenue?
It's too exaggerated.
Unfortunately, although they really wanted to know this.
Lin Li didn't say anything.
The main reason is that this involves some trade secrets, and on the other hand, Lin Li also felt that there was nothing to say about this matter.
Spark's annual revenue.
The biggest source of income still comes from the FGO items that Lin Li picked up.
in the past.
FGO surpassed Honor of Kings in August and September of 2017 to become the highest-grossing mobile game in the world.
It subsequently ranked 4th in the global game charts.
Even excluding the Chinese server, global revenue is around 60 billion RMB.
And in the current world timeline.
Spark Games has invested more in FGO, both in terms of the game's quality and global marketing, which is much better than in its previous version.
This sincerity translated into sales.
Even though Lin Li has already reduced the in-game purchase price of FGO to some extent.
However, in 2017, FGO's global revenue still reached 76 billion, 16 billion more than its predecessor.
Besides FGO
Azur Lane, which previously earned 6 million RMB annually in Japan, has shone even brighter under Xinghuo's management, achieving nearly 9 million RMB in global sales.
~~~
Girls on the Frontline is Starfire's flagship game.
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