Game development begins with destroying Girls' Frontline.

Page 586

In the previous life, miHoYo pretended to be dead until the overseas server event ended before issuing an apology announcement. But in this timeline, miHoYo couldn't hold on any longer that night.

Because the game next door, Punishing: Gray Raven, posted an announcement celebrating reaching 200 million concurrent online players.

At the same time, a celebratory illustration featuring the main character dressed in Hanfu was released.

"It's not too late to come now!"

"To celebrate reaching 200 million online players, CEO Lin is giving away 10 free draws, and Kuro Entertainment is giving away a limited-edition skin!"

This is the essence of the saying "to kill someone is to destroy their spirit."

In addition, during the time miHoYo was pretending to be dead, Kuro held a producer direct meeting around 10 pm on the first day.

The theme is to thank players for their support.

In this video, Matsunari and A-Dong received this question during the interactive segment.

Will you discriminate between domestic and overseas residents?

"No, Mr. Lin has always told us that we should treat players like human beings..."

"Pah, what President Lin said back then was that he wanted to treat players as friends, don't talk nonsense."

"Ah, ah, I'm sorry, I'm sorry... I misspoke, I misspoke."

"No, I didn't mean that other companies don't treat players like human beings! Don't label me like that!"

"My God, I'm sweating profusely."

This video was screenshotted and subsequently spread widely.

Honkai Impact 3 players were already furious.

Seeing Punishing: Gray Raven's attitude and activities, many players who originally had no intention of trying Punishing: Gray Raven entered the game and even shared screenshots in Honkai Impact 3's social media.

This behavior is somewhat like finding someone new immediately after breaking up.

Whether it's suitable or not is another matter.

First, prove that I can't live without you; that's more important.

If we say that the promotion from Kuro was an external factor...

As Honkai Impact 3rd's momentum builds, the internal conflicts within the community become increasingly intense.

The announcement by a veteran player with over 100,000 followers who created Honkai Impact 3 guides that he was quitting the game and dissolving his account became the underlying cause of Honkai Impact 3's complete collapse.

According to this expert's video.

Originally, he was just rationally communicating with the official team, hoping they could respond to the issue of inconsistent benefits. However, after this message was sent out, it attracted ridicule from many players.

This made him feel incredible.

He then meticulously analyzed the situation and discovered that the players who were using strong language were clearly not real players.

After discovering this, the big shot became even more furious.

"The fact that they can send in an online army to stir up trouble proves that they know there's a problem. If they know there's a problem, why are they pretending to be silent? What does that mean?"

"With this kind of attitude, they still want to make a service-based game? Forget it, thanks, I'm quitting."

He posted two updates in a row to express his anger.

Up to this point, this content creator hasn't actually caused much of a stir.

On the one hand, he only posted an update; on the other hand, he only has a few hundred thousand followers, so his influence is limited.

However, under these two dynamics.

There are also those stirring up trouble; I don't know if they're paid trolls or genuine Mihoyo fans.

They mocked him for saying he was quitting the game, saying it was just to gain traffic; he would kick Honkai Impact 3 when it was doing poorly, and then lick his boots when it was doing well.

This rhetoric is actually a typical fan culture rhetoric.

However, this content creator has not actually experienced any of these things.

One to two to go.

It's true that the account has become very popular, and a video about merging accounts was subsequently released.

Although this content creator doesn't have a large number of followers, his fans are very loyal in a specific area because the players who follow him are there to read guides, and people who play games often read guides.

That means they're considered core fans of Honkai Impact 3.

The Honkai Impact 3rd player community at this time.

It was clearly divided into three large arrays.

Players who have no idea what's happening in the community.

Players who knew what had happened and were somewhat confused by miHoYo's feigned inaction, but weren't particularly angry, were not overly so.

And, because of miHoYo's previous series of events, plus the bunny girl, casino, and miHoYo's inaction, the players were ultimately blown up by this incident.

to be frank.

The third type of player, when placed in the overall environment, is not actually the majority.

However, as they quit the game and opinions gradually spread, coupled with the ongoing rumors about the bunny girl event, and the fact that the event can still be seen on foreign servers, the situation changed.

Honkai Impact 3rd, beset by both internal and external troubles, has truly collapsed.

On the second night.

Honkai Impact 3rd's online player count suddenly plummeted.

Yesterday we could still reach 70, but today it has dropped by more than half, to only 27, which is even less than before the event.

The downward trend is not limited to PC platforms; it is very evident across all platforms, including mobile phones and consoles.

The overall public opinion environment is deteriorating further due to miHoYo's strategy of not responding.

The global rating on the Spark platform has dropped to the 4s, the TAPTAP rating has dropped to the 3s, and the short-term rating on the Apple Store is only 1 star.

Moreover, this rating continues to drop.

If the rating drops...

It's the players venting their emotions.

So the shift in community discussions means that the roots are being severed.

Currently, the entire Honkai Impact 3 community consists of only two voices: criticism and discussions about Punishing: Gray Raven, in communities not directly managed by miHoYo.

The latter is even more.

Everyone is talking about Punishing: Gray Raven, and even the content creators who originally worked on Honkai Impact 3rd have started making guides for Punishing: Gray Raven.

Even when they post videos of Honkai Impact 3, they are often sarcastic and sarcastic, and the comments below the videos are often blatantly encouraging from Punishing: Gray Raven.

Some content creators even compared Honkai Impact 3rd and Punishing: Gray Raven in terms of character progression, concluding that unless you're incredibly rich and foolish, don't play Honkai Impact 3rd.

Now, miHoYo is completely panicked.

For him, being criticized is not scary, nor is being criticized; what he fears is players getting really carried away and quitting the game.

How do you say that.

A thousand curses are not as effective as the downward flow of water.

At this point, opening the flow chart of Honkai Impact 3 looks exactly like a diving performance.

Chapter 170 Unbearable Pressure

"Why is it like this?"

"It's falling way too fast!"

"All the data are falling!"

"The community operations team asked us, 'We've been deleting posts for two days, but the more we delete, the more people are getting in. What should we do?'"

A series of bad news kept coming in.

For Qin Yi, the pressure was already becoming unbearable.

It's not just Qin Yi.

Even David was starting to feel the strain.

At this point, Honkai Impact 3rd was not the Honkai Impact 3rd that followed Genshin Impact. After Genshin Impact, miHoYo entered a period of rapid growth, and Honkai Impact 3rd was no longer their focus.

Therefore, they can suppress public opinion until the overseas server event ends, and then issue a perfunctory announcement to end it.

After all, the public opinion surrounding Honkai Impact 3 at that time probably didn't even reach the attention of the top decision-makers.

In other words, David probably doesn't even know, or only has a slight understanding of it.

but now.

The situation is completely different.

Honkai Impact 3rd really can't afford to collapse now, otherwise the entire miHoYo company will be in danger.

The public relations team drafted an apology letter overnight.

In any case, apologize first.

So that very night, a hastily written apology letter was posted online.

The apology letter was essentially the same as in the previous life.

After explaining the reason, they directly gave away the resources that could only be obtained by signing in and participating in events on the foreign server.

It's roughly equivalent to a ten-pull.

The announcement was released at midnight that night, and under the dual pressure of community management and the announcement, the public opinion surrounding Honkai Impact 3rd eased somewhat.

After all, it's late at night, and most players are asleep.

On the third day.

Dawei and Qinyi originally thought that the apology announcement would ease the situation.

Unexpectedly, the announcement elicited an even stronger reaction from players.

Because some players discovered that even though the announcement was made, the overseas events were not canceled.

Moreover, as time goes by...

The texts written by Fu Han's friends during the event, as well as some details of the event, were also unearthed and analyzed in depth.

No written word can withstand in-depth interpretation.

Not to mention the copywriting by those fairy-like girls.

So, at noon, as a new round of activities began, Dawei, who had noticed something was wrong, finally ordered Fu Han to shut down the overseas activities.

But by then, it was too late.

miHoYo's trust crisis has completely erupted.

As I said before, if there are no competitors, or if the competitors are not competitive, players can still grit their teeth and accept it.

But the situation is completely different now.

Leaving aside the many games in World Spark, let's just talk about Punishing: Gray Raven. The improved Punishing: Gray Raven has decent graphics, good benefits, and stable operation.

Even if Honkai Impact 3 does nothing, it may still be greatly affected.

Needless to say, due to miHoYo's long-term slackness, they stumbled and fell hard when they were about to exert their strength.

"Come play Punishing: Gray Raven, at least treat players like human beings."

This joking meme instantly went viral in the gaming community.

And it became popular along with this phrase.

It's Punishing: Double Up, and in just three days, the revenue exceeded 100 million.

The advertisement is shown on the poster.

In three days, a total of 1100 million commanders worldwide entered the game.

This data is very impressive.