Game development begins with destroying Girls' Frontline.

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Zhou Shenlin looked up.

The adults were all chatting, while most of the young people, like him, were sitting and playing on their phones.

I checked the time and figured there would still be some time before the food was served.

Zhou Shenlin opened Bilibili, intending to look up some guides.

Just at this time.

He received a message on WeChat from his roommate.

"Boss Zhou! Order, order, order!"

Zhou Shenlin initially didn't take it seriously at all.

After all, since the Spark New Year event, clicking links every day has basically become a daily task, and their roommate group has become a mutual linking group during this period.

Open WeChat and tap the link.

Then, the webpage redirected to the Steam event page.

"What is this? Steam? What event is it? I don't have an account."

Zhou Shenlin knew about Steam, but he didn't have an account.

"I knew you didn't have an account, that's why I let you register. Hurry up, I'll get my $5 right away."

"$5? Can I get it for free!?"

Upon seeing the five US dollars, Zhou Shenlin instantly perked up.

During this period, as more and more people use the Xinghuo platform, it has become increasingly difficult to attract new users.

So when they heard it was possible to make US dollars, they immediately thought of it.

Zhou Shenlin also became interested.

"Yes, you can get it. Just invite three people, or register yourself with three email addresses."

"Huh? You can do that? But it's no use having so many scrolls."

"It can be combined with other activities."

"You can save it if you don't need it. Like Spark, this scroll doesn't expire."

"Can this still happen?"

"correct."

Steam really went all out with this event.

And then a big one came all at once.

Moreover, Steam clearly came prepared this time.

It's almost a 1:1 "homage" to Spark's marketing strategy.

Players can draw a coupon once by logging into Steam. If they share it with a friend, the friend can get another chance to draw a coupon after clicking to claim it.

Refer 3 new users and you'll receive a 5 yuan no-minimum-spend coupon.

此外，其他可以抽取的优惠券，面额从满5减1到10减2，到满100减20不等。

Convert it.

This is equivalent to getting a 5% off coupon for attracting new users.

Sign in and get a 8% off coupon.

Looking at the discount alone, it doesn't seem like the discount is that significant.

However, this is a coupon issued by Steam itself, so it can be combined with other existing promotional offers during the Lunar New Year sale.

In other words, if this game was already at its lowest price ever.

You used a roll.

It's like getting an all-time low price plus an additional 8% off.

Moreover, since this was Steam's first time running such an event, they didn't lock the restrictions on coupon usage; the only mutually exclusive option was the no-minimum-spend coupon.

Players can even use a 20% discount coupon to buy the game and then give it to a friend.

The five-yuan no-threshold coupon that you can share to attract new users can be kept indefinitely, even if it cannot be converted into cash, and you can use it to buy things when you want to.

To be honest, this is indeed a loophole.

But it was precisely because of this word "empty" that the entire Steam event suddenly became a hit.

Moreover, even excluding those who exploited loopholes, Steam's event was a success in terms of publicity.

The event is very generous.

The activity is simple and straightforward.

And this is Steam!

When has Steam ever offered such a large-scale discount before?

Therefore, this promotional activity was launched.

Relying on the sharing links that Spark had already tried countless times, an event storm was immediately created.

Not to mention the massive amount of media coverage overseas.

On the Chinese side.

Many media outlets have also reported on this matter.

According to them.

"The most intense moment in the platform war."

With the media constantly promoting it, many players have also remembered their Steam accounts.

With the support of a huge event.

Steam's online player count and registered player count started to surge dramatically.

In particular, the number of Chinese players.

~~~

Lin Li received the sudden attack from Steam just as he arrived in Singapore.

Ok?

You ask, why go to Singapore?

While browsing Bilibili on the beach in Qiongzhou, Su Shanshan suddenly came across a K-ON anime pilgrimage site.

It mentions the Merlion of Singapore.

Then Su Shanshan said she wanted to go and take a look.

After discussing it, the two realized that neither of them had ever been to Singapore, so they boarded a plane and went to Singapore.

It's that simple.

However, I just got off the plane.

Lin Li then received a phone call.

And it wasn't just one; she received several calls in a row, including several from Su Shanshan.

Finally, Lin Li sent a message in the main management group announcing an impromptu online meeting, and his phone finally went silent.

"Hahaha, these people..."

After issuing the announcement, I sat in the car on my way to the hotel.

Lin Li suddenly laughed.

Su Shanshan was a little confused; she wasn't in a good mood.

It was because of her sudden idea to come to Singapore that Lin Li didn't receive the call on the plane.

This allowed Steam's activities to spread.

Although she can't be blamed for this, it still feels a bit awkward.

However, Lin Li's smile eased Su Shanshan's tension considerably.

He was in a bit of a mood and made a joke.

"Mr. Lin, why are you laughing?"

Lin Li patted Su Shanshan on the shoulder.

"I'm impressed that the management team at Xinghuo has a good sense of unity. You see, when something happens, they all call me to report the situation."

Su Shanshan rolled the car window all the way up to reduce the wind noise.

After doing all that, she asked with some confusion.

"Isn't this normal?"

Lin Li shook his head.

"This is during the holidays, and many of the calls I received had nothing to do with the platform's operations..."

Lin Li said half of what he meant and then stopped, but Su Shanshan understood what he meant.

indeed.

Ultimately, it was the competitors who made the move.

Aside from the fact that the operational reporting of the Spark platform is normal, it has nothing to do with anyone else.

Whether a company has cohesion is not determined by whether everyone does their job well.

It's about whether you're willing to lend a helping hand when others encounter problems.

Chapter 199 Fight!

Singapore is not big.

After exchanging only a few words, the two arrived at the hotel.

Check-in is complete.

Lin Li then leisurely opened his laptop and began preparing for the meeting.

Su Shanshan was deeply impressed by this attitude.

If she were in charge.

At this moment, they must be extremely anxious.

After all, every second of delay increases the impact on Steam.

But soon.

Su Shanshan now understood why Lin Li was so relaxed.

Because when the meeting begins.

Lin Li only took ten minutes...

No, to be precise, the decision was made in just one minute.

"Hit it!"

Lin Li said to hit.

It means "to hit" in the literal sense.

Spark is different from Steam.

When joining the Spark platform, Spark signed operational activity regulations with all manufacturers.

Depending on the circumstances, Spark can directly launch the campaign according to the agreed-upon marketing ratio.

A common discount rate is 9% off, which is the most frequently used coupon by Spark.

Whether it's a discount of 10 yuan off for every 100 yuan spent, or a direct 9% discount.