Game development begins with destroying Girls' Frontline.

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The first to sense something was wrong were the group of movers.

Starting from 16.

Reposting overseas news to China has become a key to attracting traffic and generating wealth for many people.

In the past two years, more and more people have been doing this job, and several top content creators have emerged, including a "master of content reposting" with millions of followers.

There are even more bloggers in this field, and they even have their own internal groups.

Faced with the sudden shift in overseas media.

A heated discussion broke out in a QQ group that was almost entirely made up of people who copied and pasted content.

"What's going on? Why is the sentiment on foreign websites so different?"

"Really? Why is everyone saying that Galaxy Park is overly focused on entertainment?"

"Yeah, and this too, IGN criticized Spark for not being diverse enough?? And said that Galaxy Park lacks innovation?"

"Have you guys seen the news on PCGAME? They were praising Spark so much during the Summer Game Festival, but today they actually published an article saying that Spark has run out of ideas."

"And this is ridiculous! What do you mean by saying the first Spark game is amazing, the second is tasteless, and the third makes you want to vomit? What the hell?"

"Do we need to move these things?"

before today.

Under normal circumstances, Spark's promotional content is similar globally.

The promotional content from overseas media is similar to that in China, and most of the comments from overseas players are positive.

This time it's completely different.

Whether it's IGN or other media outlets.

Almost unanimously, the criticisms were directed at Galaxy Amusement Park, with various criticisms, such as the characters being too revealing, the lack of diversity, and the stiff plot.

We also tested the demo from Spark earlier.

I found some lines that suggest Xinghuo discriminates against women, etc.

The changes before and after were so drastic that they were hard to understand.

Most of the people who do the reposting are Chinese players, and most of them have a good impression of Xinghuo.

But for the sake of traffic.

A small number of people still managed to repost these news items back to China.

These were brought back along with the news.

There are also mixed opinions from overseas players regarding this matter.

After all, it was 19. Although it wasn't the peak of L*BT, it had already gained momentum, as can be seen from the feedback of overseas players.

Besides the Spark community.

This appears under the news commentary sections of most media outlets such as IGN.

Indeed, some casual players expressed their incomprehension of Xinghuo's actions.

Why are all the characters female?

"All the female characters like the protagonist? That's so silly."

"We should resist companies that objectify women."

"Get it out of America!"

There are quite a few comments of this type.

Even after these news reports reached China, the domestic reaction was quite intriguing, with a large number of Spark players criticizing media outlets such as IGN.

Many expressed confusion, and some even bypassed internet restrictions to post comments on platforms like IGN.

These are all normal behaviors, so let's set them aside for now.

But on the other side.

Online opinions echoing those of overseas media have also emerged, and the volume of these opinions is quite significant.

If it weren't for the fact that Xinghuo was recently featured on the CCTV Evening News.

I estimate the volume will be even louder.

If it's a normal company.

When faced with such public pressure, one will inevitably be affected to some extent.

In the past, even miHoYo, a company headquartered in China, was under pressure and influence from L*BT.

And the impact is quite significant.

Especially around 23 years ago.

With miHoYo's core markets in China, Japan, and South Korea already ready for launch, many of the decisions they've made in pursuit of the European and American markets are actually based on the same logic behind the frequent blunders made by major European and American companies.

However, Xinghuo is extremely experienced in dealing with this kind of thing.

Honghu quickly discovered that the group of people following the trend in China were none other than an infiltrated online army from foreign forces.

These people have always been there.

Because of the water of Honghu Lake.

Spark also immediately launched a media suppression campaign, focusing not on mainstream American media, but on Spark communities in China and overseas.

So soon.

A post titled "Decoding the European and American [Player Gate Incident]: Let You Understand Why Xinghuo's Overseas Reputation Collapsed" began circulating among the player community.

This title is very appealing.

On the one hand, the term "XX Gate" inherently possesses the quality of attracting traffic in China.

Second.

The collapse of Xinghuo's reputation overseas has attracted even more attention.

Furthermore, while the "Playergate" scandal has a significant impact overseas, it has received almost no attention domestically.

The so-called "Playergate" is actually the incident involving Zoe and Alex.

Regarding this matter.

Xinghuo has a lot of authority to say on this.

Therefore, the whole news story was very interesting, and they also obtained some valuable first-hand material from Alex.

Chapter 374 See you on the field

Spark did not launch a large-scale response in the US market because, at this point, Spark had completely lost its voice in the mainstream US media.

Therefore, in the United States, Spark only announced that "Star River Paradise" would be released on September 9th.

At the same time, as usual, we started regular promotion on YouTube, social media, and various Spark channels.

Compared to the calm Spark, Emmett was rather a bit carried away.

Almost the day after "Star Trek" was scheduled for release, "Marvel Alliance" was also scheduled for early access on September 9.

Following that, the promotion of "Marvel Alliance" on the European and American internet was overwhelming.

Unlike "Galaxy Paradise," which has been criticized everywhere.

Marvel's Alliance has been overwhelmingly positive.

IGN gave it a 9.5/10, PCGames awarded it a gold medal, and Metacritic even gave it a score exceeding 95.

Various media outlets have affirmed the correctness of the "outsiders" heroes in "Marvel's Alliance," and have also praised the gameplay to the skies.

Because the momentum was too strong.

You know what, it really did take a lot of feedback from ordinary players.

At this time, players' trust in traditional media had not yet plummeted, so many players actually believed these people's lies.

The number of pre-orders for "Marvel Alliance" increased by more than 3000 copies in a single day.

This data is quite good for a game in the pre-sale stage.

Let alone the internet overseas.

Even on the Chinese internet, if someone says that the characters in Marvel Comics are ugly, there will be people in the comments asking those who complain to post photos.

They argued endlessly at the same time.

"This is considered ugly? This looks just like an ordinary person."

Some people are even stirring up trouble.

"Does a character really have to be like those in Spark Games to be considered a character?"

These words seem reasonable at first glance.

But upon closer examination, it simply doesn't stand up to scrutiny.

Ultimately, Marvel Alliance is a game, an entertainment product.

Just like the copywriting in the world of anime and manga.

An entertainment product that doesn't pursue entertainment but instead pursues "correctness" and preaching.

That would truly be contrary to the Heavenly Stems and Earthly Branches.

However, L*BT had not yet reached the frenzied state that Biden had after taking office, and besides, although the Marvel characters looked awkward, they were still Marvel's IP after all.

And to be fair, if you disregard the character models, the first few hours of Marvel's Alliance in single-player mode are not bad.

After all, this happened when the project was initiated.

This talented production team still managed to create a lot of interesting things.

The project's overall collapse occurred after a large influx of L*BT employees in the later stages, which is why the previous Marvel Avengers was like an unfinished horse.

The first half looks alright, but after these few hours, it's a complete disaster.

And this is already considered one of the best games from the L*BT era, at least compared to what came after.

The games released around the same time as Starry Night Agent were far superior.

Moreover, 2019 happened to be one of Marvel's most successful years, with "Avengers: Endgame," which was released in April, grossing over $29 billion worldwide.

This terrifying popularity boost is the reason why Emmett and GGP dared to bet on the Marvel Alliance game.

The previous Marvel Avengers was released in 20, and it was a huge hit upon release, but its reputation was terrible.

However, in this timeline, Marvel's Alliance, which was launched at the end of 19, was clearly more aggressive in capitalizing on trending topics than in its predecessor, which is why a large number of American media outlets dared to praise it without any scruples.

Even on the Chinese internet, due to the popularity of Marvel itself.

This is a situation that has been inexplicably pitted against each other.

In the comparison between Galaxy Park and Marvel Alliance, many players support Marvel Alliance.

And these days.

Xinghuo was also repeatedly questioned by the media. Lin Li even encountered reporters who had traveled all the way from the United States to China, asking him provocative questions such as whether he discriminated against L*BT.

Although Starfire has been emphasizing that Galaxy Park and Marvel Alliance are not the same type of game at all and have no basis for comparison.

However, according to media outlets such as IGN...

They still found a point of contention.

That is, one of these two games represents the current technological pinnacle of an Eastern country, while the other represents the essence of games from traditional Western game giants.

It is a blatant disregard that Square Enix is ​​essentially a Japanese game company.

Using this foundation, we began to analyze the two games indefinitely, from the graphics and gameplay to the game design philosophy.

all in all.

In short, "If Spark can't succeed, the gaming industry still has to look to the US."

This trend was brought to its peak.