Game development begins with destroying Girls' Frontline.

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"What kind of judgment do you have? Bullshit! Xinghuo has absolutely no intention of backing down!!"

Os, the editor-in-chief of IGN and also the operations director of IGN, previously demanded that Spark pay him ten times the usual rate for his articles.

Chapter 385 IGN's Nightmare

At this moment, Os had completely lost the demeanor of an American elite white-collar worker. All that could be heard in the meeting room was his shouting and yelling, clearly indicating that he had completely lost the ability to manage his emotions.

Os was so angry not because he was truly angry, but because he was afraid.

Although it is very counterintuitive, people can also get angry when they are afraid.

When a person faces immense pressure and threats, fear can spread rapidly within them. In order to cover up this fear or to try to control the situation through anger, they may exhibit anger.

That's how it is with Os.

He paced back and forth in his office, beads of sweat forming on his forehead.

"Aren't you all usually so talkative? Who was it that said we'd put pressure on Xinghuo?! Now you're all speechless! All of you, think of a way to clean up this mess!"

No matter what Os said, no one in the conference room dared to utter a sound.

No one dared to respond to Os's words. Bill, who had inexplicably followed them into the conference room and was the same Bill who had been contributing articles to Spark for IGN, was still internally complaining.

Wasn't it you who said you were putting pressure on Xinghuo? Why are you asking this when you already know the answer? Are you trying to find someone to take the blame?

No one dares to take the blame for this, and no one can afford to.

As an editor who had been writing articles for the Spark platform, Bill had little power but was well-informed, and he knew very well why Os was so angry.

With the official launch of "Galaxy Paradise", it has only been two or three days.

Opinions within the global gaming community have already begun to shift.

Despite L*BT's previous hype about how Starfire was failing, and the fact that a bunch of Western media outlets, including IGN, were cheering it on, things really changed when Starship Paradise was released.

Even without the promotion from Western media, Spark has already created a huge wave globally based solely on its influence and the high level of game completion.

IGN and a host of American media outlets thought that without them, Spark would be unable to survive, at least in the Western gaming industry.

But reality gave them a resounding slap in the face.

Spark is nothing like the game science of the previous life.

It not only boasts a game platform that is only slightly smaller than Steam in the world, but also wields immense influence in marketing and distribution across a host of Asian countries, including China, Japan, and South Korea.

Furthermore, Xinghuo's offline promotional channels can be described as top-tier globally.

Since 16, Spark has signed long-term advertising agreements with many advertising companies in major cities in Japan, the United States, Europe, and Japan.

These advertising agreements often start at a time, lasting for decades, which is also one of the methods Spark uses to lower prices.

If your price is cheap enough, I'm even willing to sign a super long-term contract with you for 30 or even 50 years.

At the time, many people thought Xinghuo had gone crazy. "Why are you putting so much money into advertising? Do you have that much money to spend on advertising?"

It's important to understand that offline advertising is not like online advertising; every poster incurs a cost.

Besides, does your company, Spark, have that many games to advertise with?

However, with the establishment of the Spark platform and the launch of "global advertising" services with low, medium, and high densities, these doubts have completely disappeared.

It was only then that many Chinese manufacturers realized that Xinghuo's massive investment in advertising channels wasn't just for its own use; they actually wanted to act as middlemen!

Originally, for many domestic games, there was no need to invest in "global advertising."

However, as Chinese games expand overseas and the Spark platform truly has the capability to project games globally, this "global advertising" has gradually become a standard feature of game promotion.

Although the price is a bit high, for game developers, the "global advertising" handled by Spark is actually quite worry-free, since as long as you provide the materials, Spark will provide a one-stop service.

A game's launch and promotion only happens once, and with so much money already spent on promotion, a little more won't make a difference.

This year, this "global advertisement" has been fully booked since the beginning of the year.

Because it's not just new games; some big companies that lack sportsmanship, relying on their wealth, also put global ads on major version updates, like NetEase.

Last month, the new version of Wilderness Survival also ran a global advertisement.

European and American game media collectively tried to suppress Starfire, but advertisements for Starfire could still be seen on the screens in Times Square, New York.

It's not just Times Square in New York.

Subways and beaches in mainstream European and American cities are also part of the promotion. They are not suppressed by the media, and their influence can still be transmitted to players through videos and the internet.

In addition, Spark also has promotional channels for XBOX, Sony, and Switch consoles.

In its promotional posters, Xinghuo repeatedly emphasized that "Star River Paradise" is Xinghuo's first game to be launched simultaneously on all platforms.

Spark has also put in a lot of effort to achieve this goal.

It's mainly with Sony, since they promised that the Spark mobile game would be exclusive to Sony, and there's still a framework agreement between them.

However, at this point, Spark was, after all, a content provider, and the framework agreement was in place before the agreement was finalized; once the agreement was finalized, Sony did not want to sever ties.

Ultimately, after Lin Li confirmed that Sony games would be prioritized for remastering, and after it was reaffirmed that Spark would develop a game to support Sony's PS5 exclusivity, Sony agreed to abandon the console exclusivity of Galaxy Park.

This allowed "Galaxy Paradise" to achieve the remarkable feat of simultaneous launch across all platforms.

Online, a player recorded this feat, and although the video wasn't very long, it garnered a lot of views on YouTube.

The video was recorded by the owner of a video game store.

In the video, he turned on the PS4, XBOX, and Switch in the store one by one, then called over two employees, and together they counted three, two, one and opened the store interface of the three game consoles at the same time.

Then, pop-up ads for "Galaxy Paradise" appeared simultaneously on the store interfaces of these three game consoles. Not only that, after the pop-up ads finished playing, all the ad slots were occupied by "Galaxy Paradise".

This seemingly ordinary scene has ignited the gaming community. It's worth noting that console platform stores rarely feature such blatant advertising in order to ensure a good user experience.

Many players commented on this video.

"It has to be Xinghuo! Their promotional efforts are simply incredible!"

"The same ad popping up on three console store pages at the same time is so shocking, it's hard not to notice it."

"All the advertising slots are taken. Does Xinghuo have that much influence?"

"This is going to dominate the screens! Amazing!"

"I've never seen a game with such a powerful promotional channel and scale. It's amazing."

Chapter 386 The Game Succubus

"To achieve such a feat, President Lin's reputation as a gaming succubus is truly well-deserved."

"Game succubus? What's that all about?"

“Just scroll back a bit. There’s a video that shows photos of Old Man Lin with various manufacturers and collaborations with Xinghuo, which were found on the Xinghuo website. You’ll then understand what I mean.”

"This is the picture."

Someone actually posted the picture in the comments section. It's not a rare picture, just a web-like diagram similar to a relationship chart, but with a spark in the middle of the web.

Surrounding the Spark are various game companies, Sony, Microsoft, Nintendo, and countless others.

The reason this image is surprising is actually related to Xinghuo's unique characteristics. On the one hand, Xinghuo is a platform company, and as the platform develops, naturally a large number of manufacturers will become involved with Xinghuo.

In addition, Spark itself has cooperative organizations such as the Spark Program, the Spark Developer Alliance, and the Spark Engine Alliance.

Therefore, many game companies have connections with Spark.

At the same time, Xinghuo is also a content output company, with a large number of IP games such as "Galaxy Paradise", "Battlefront Girls", "Destiny Track" and "Eastern Fantasy World".

Since they also needed to log into the console, Spark naturally had connections with Sony, Microsoft, and Nintendo.

Ultimately, this image was created, somewhat resembling "all the heroes of the world have come to my side."

In fact, the reason why the three console platforms were willing to promote this store splash screen ad to Xinghuo on the first day of the server launch was to compete with Xinghuo for business.

As a service-based game, once a player chooses a particular console to play on, subsequent in-game purchases and gameplay will most likely take place on that console platform.

Every player you manage to acquire will eventually become money.

Considering that Sony made hundreds of millions of dollars in the previous two months with "Touhou Fantasy World", Microsoft and Nintendo also agreed to Spark's advertising push plan.

Of course, players won't understand all that; they'll just think Starfire is really awesome.

In addition to comprehensive coverage of player channels.

Spark has been making its voice heard in Asian gaming media, and it's not just gaming media; even portal websites are publishing content related to "Star River Paradise."

In North America and Europe, mainstream media and gaming media either vehemently criticize Spark for objectifying women or bury their heads in the sand like ostriches, pretending not to know.

But the Asian media circles don't care about any of that. Leaving aside the domestic media, the Japanese media is also very active. The covers of gaming magazines feature either Isa or Su Ying, as well as Jin Yangyao.

The three popular characters from "Galaxy Paradise" have been a hot topic among players recently, although many people haven't finished Jin Yangyao's storyline yet.

But what can you do when she's an elf?

With an innate air of naivety, she transformed the online drama of Yisha and Suying vying for a husband into a three-way battle for beauty.

In addition to gaming magazines, Asahi and Tokyo TV, two television stations that Xinghuo is very familiar with, also reported on it directly.

Asahi even went so far as to make a documentary, and the angle of the report was very peculiar.

First, they reported on the company that the Japanese voice actors for "Star River Paradise" belong to.

It was also stated that in the past year, the average profit of Japanese voice actor companies increased by 21%, the demand for voice actors surged by 35%, and job opportunities in the industry increased significantly.

Some voice actors who previously couldn't find work have now found jobs, and all of this stems from Spark and the large-scale expansion of the Spark platform.

“Almost all anime-style games on the Spark platform require voice acting, so we are constantly expanding our recruitment.”

In addition to filming a voice actor company, Asahi also filmed an animation company, citing improved profitability as the reason.

"Ah, yes, the main increase in profits is due to the larger overseas audience, yes, and we can now sell CDs directly through the Spark platform..."

"Yes, Spark Games has also played a significant role in exporting ACG (Anime, Comics, and Games) culture."

Asahi also interviewed the production team of Spark Japan's "Star River Paradise".

The most amazing part of the entire documentary is this last part, in which TV Asahi first talks about the global popularity of "Star River Paradise".

Then came the story of Hikaru Tono, the voice actor for the game character "Kin Yang Yao," who gained 71 followers overnight thanks to the game's immense popularity and his appearance on the "Star River Paradise" voice actor program, "Going to the Park with 'Who'."

The story then goes on to describe how the Japanese animation company received game animation subcontracting business from the United States because of the huge success of "Galaxy Park".

In short, after watching this video, let alone the Japanese...

Lin Li almost thought that Xinghuo was the great benefactor of the Japanese game industry, driving the development of the entire Japanese anime and manga market...

This documentary from TV Asahi has garnered a considerable number of views on 2CH in Japan, and even more in China.

In addition to the media influence of "Stargazy Paradise" on Twitter and Facebook, it also generated a lot of discussion on YouTube, especially in the indie game community in Europe and America.

You can see discussions about Galaxy Park on almost every forum. These discussions are based on the popularity of indie games such as Galaxy Park: Discovery.

Before the official release of Galaxy Paradise, some people used the map of Galaxy Paradise: Explore to recreate part of the game's storyline.

Now that the official version is out, almost all of these players have flocked to it.

That's the advantage of IP. As long as a new work comes out, regardless of whether it's fun or suits your taste, you'll definitely come and support it.

Whether I'll become a fan of Galaxy Paradise is hard to say, but I'll definitely come and visit.

~~~

"Oh no!! PCGAME, PCGAME has published an article, a review, they gave Galaxy Paradise a score of 9!"

Just when IGN was in complete chaos.

Sweet Baby Building.

Emmett also had a splitting headache inside the meeting room.

Before the release of "Star River Paradise", Emmett was once very popular and was able to command European and American game media to suppress Starfire, which was a huge victory for Sweet Baby.

If they can suppress Spark today, they can suppress any game company tomorrow.

This is equivalent to holding a gun; it's predictable that once the initial spark is extinguished, Sweet Baby will reap a huge "harvest."

Emmett can profit from any game company.

At that point, a simple "You don't want to end up like Xinghuo" will be enough to make these big game companies obediently hand over their money.