Game development begins with destroying Girls' Frontline.

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Suddenly, Yu Zhong's mind became clear.

He then became excited again.

"Haha, I found out!"

"Are you lying in ambush for me here?"

"Is Spark going to make shooting games too?"

"Girls' Frontline 2!?"

"No, I have to tell Dong Ge about this right away. We need to speed things up. Tencent needs to invest money, otherwise how can I compete with Spark?"

~~~

In fact, Yu Zhong was wrong this time.

First of all.

The reason why Spark America established its US studio is not because of the need for numerous studios.

About six months ago, the American executives suggested to Lin Li that they establish a US studio.

Don't get me wrong, these executives don't actually want to make their own games.

After all, before they were acquired, they were all in operations, and most of the people in their US branch were also operations professionals.

Operating as an agent can generate income, and you can earn a share of the profits.

They're too lazy to do research and development.

However, Spark Games is becoming increasingly profitable in the United States.

Some things naturally began to unfold gradually; those who needed to be bribed did so, and those who needed to provide employment for the local government did so.

The former is easy to agree to; just pay the money.

However, providing employment opportunities is a bit of a different story.

The current operational staff is definitely not enough.

Lin Li was very dissatisfied with the Americans' exploitative practices, but he couldn't think of any good solutions.

finally.

Lin Li assessed the profitability of Spark America.

A studio with a size of about 200 to 300 people was approved.

A studio of this size will provide hundreds of high-paying jobs for the Los Angeles government, where Spark Games is located, costing Spark at least $2000 million more in personnel costs each year.

This doesn't even include the bonuses for the studio's executives.

Fortunately, Spark's entire platform generated $1.8 million in revenue in the US in 2017, so they could afford the labor costs.

The Los Angeles government was also quite accommodating; after the payment was made, they provided some support to Spark Games.

However, since the money has already been paid...

Lin Li naturally gave Spark America a development target.

A 3D shooting game rendered in anime style.

This is the direction Lin Li set for Spark America.

Based on this point, when recruiting, executives at Starfire USA also focus on this aspect.

As a veteran shooting game developer, Crytek, facing drastic changes in the current situation, naturally became a target for executives at Spark America.

As for saying.

Why are they so proactive?

The reason is simple.

It's still a matter of executives sharing the profits.

Just like the operations department.

Executives in the gaming division not only have good salaries.

In the future, American studios will also be able to receive 15% of the profits after their games are released.

That's no small number.

Especially given that the Spark operations department has already made a fortune.

It makes it even more attractive.

In addition to the studio, Lin Li also made another adjustment to Spark America, setting up a new operations department specifically responsible for peripherals and events.

This department operates independently, and the two senior executives also receive 15% of the profits as income.

The main purpose is to sell merchandise, specifically figurines.

It's important to understand that we are practitioners of emotionally driven payment.

Spark Games' revenue from peripheral products in China reached nearly 1 million RMB last year.

But in the United States, that figure is less than one million dollars.

At the same time, this year Lin Li also added a tiered incentive to the newly established Spark Studio and the newly established peripheral activities operation department.

With a 5% threshold, the maximum incentive can be 25%.

After all, these two departments are not like the operations department. For Lin Li, the operations department is already a great contributor as long as it can ensure that Spark Games' publicity, operations, and funding are normal in the United States.

Lin Li's attitude towards Spark America was also very simple: he didn't care if the management costs were high, as long as it was profitable and could provide financial support to the headquarters.

But this attitude.

Conversely, it gave Lin Li a small surprise.

Lin Li originally did this simply to avoid risks related to US political affairs.

But when the American game studio, Starfire A1, was established, their work ethic and efficiency were surprisingly high.

They also have a high level of enthusiasm for their work.

There have even been instances where people have taken the initiative to hold cross-border online meetings with Lin Li every day.

Chapter 304 Champagne and Song

Yes.

During the initial period of the project, these Americans, despite the 12-hour time difference, held meetings with Lin Li every day.

...

Lin Li had never seen such an enthusiastic American.

At first, he thought it was all an act by the group, trying to make a good impression on him.

Later it turned out that wasn't the case.

This group of people is really energetic.

Lin Li couldn't figure this out no matter how hard he tried.

Later, there was another time when Lin Ligang had just finished showering and was preparing for a passionate encounter with Su Shanshan, but was pulled away by a transoceanic phone call from the Americans to attend a meeting.

Lin Li couldn't help but complain about this.

"How can they be so motivated at work? Who's the boss anyway?"

Upon hearing this, Su Shanshan smiled and gave Lin Li a brief analysis.

Do you know why coal mine owners are so popular in the entertainment industry?

Su Shanshan's words made Lin Li understand.

In Lin Li's view, Spark America Studios seemed like an orphan.

It was a product born out of an accident.

But for these motherless children...

Their excitement stemmed from the fact that they "had no mother."

In particular, Spark America recruits employees from large companies.

For these employees, facing Lin Li's very "simple" new studio, free from any office politics, it was like arriving in paradise.

Everyone was new, and Spark's assessment mechanism treated everyone equally, focusing solely on ability.

The boss didn't come to the company.

But they understand games, and during meetings, they can tell a person's ability just by listening to their speech.

After several high-level meetings and the removal of several meddlesome executives, Spark America began to operate at full speed.

most of the time.

As long as the environment ensures a certain degree of fairness, people can work in a pleasant mood.

This group of people, who had switched jobs from major game companies in the United States, felt particularly comfortable at Spark.

Compared to Shanxi coal bosses, they are paid and don't act recklessly.

Lin Li needs another expert.

Just like what many Spark employees in the US often say.

"OMG, having a boss who understands games is just amazing."

"I finally don't have to explain why I'm spending the budget on this anymore."

~~~

After returning from the United States.

Yu Zhong told Yao Xiaodong what he had seen, embellishing the story.

Yao Xiaodong investigated.

That's true.

Therefore, they placed even greater emphasis on the Girls' Frontline 2 project.

The publicity campaign, originally scheduled to begin in early February, was also launched ahead of schedule.

At the end of January.

Tencent's second round of promotion for Girls' Frontline 2 has begun.

at the same time.

Tencent also launched a campaign to promote the leaked promotional video.

The online trolls are posting like crazy, promoting Girls' Frontline 2's 3D graphics as more immersive, its dramas as more unique, and its individual character storylines.

within a short period of time.

This publicity campaign has achieved good results.

The initial heat is now rapidly returning.

Discussions about Girls' Frontline 2 are increasing on Tieba, forums, and Bilibili.

Under the onslaught of a large number of online trolls.

What ordinary players see is that most players say the closed beta is very fun, a small number of players think it lacks originality, and a very small number of players think the plot is problematic.

In addition, sometimes, the more unattainable something is, the more we want to know about it.

Girls' Frontline 2 can be said to have become quite popular.

at this time.

Penguins are stirring things up again.

They announced a collaboration between Crytek and Girls' Frontline 2, involving technical cooperation.

This message was sent out.

The entire gaming industry was abuzz, and the media went on a frenzy to share the news.