Game development begins with destroying Girls' Frontline.

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The license approval winter is coming.

This is no longer negotiable.

However, the emergence of Spark in this timeline allowed Qiao Zhen and Xiong Rui, the leaders of their respective lines, to see the possibility of Chinese games going global.

This influenced their decision-making to some extent, and they began to worry that the suspension of game license issuance would affect some promising companies.

Spark has achieved such results in just two years.

Will the next Spark program be stifled by the suspension of game license issuance?

To solve this problem, they came up with a very unusual method.

That would force domestic game companies to go global.

By using overseas markets to absorb the chaotic domestic game market, a process of natural selection will eventually emerge, revealing a group of game companies that are capable, creative, and able to establish themselves internationally.

To go out to sea, you need a boat.

In the past, there were no other options in China, which ultimately led to Steam becoming the platform for Chinese games to go global.

In exchange, the domestic sentiment has shifted from the era of the State Administration of Radio, Film and Television, when there were frequent rumors of blocking Steam, to the acceptance that Steam can exist in China and that it can be promoted and distributed in China to a certain extent.

But in this world line.

Qiao Zhen and Xiong Rui looked around and saw Lin Li's Spark Project and then Tencent's WEGAME.

Therefore, some changes occurred in their basic thinking. They hoped that leading domestic manufacturers could establish their own global gaming platforms.

This way.

When domestic game licenses are restricted, domestic manufacturers can also follow the platforms of leading manufacturers to develop overseas.

"But, should I play on Steam?"

Lin Li didn't say this aloud, but it was the first thing that came to his mind after hearing Qiao Zhen's words.

to be frank.

Prior to today, Lin Li had no interest in creating a platform similar to STEAM.

As mentioned before, in the current market environment, it is very difficult for a single manufacturer to create another STEAM.

Rockstar Games, Ubisoft, and even major companies like EA.

Ultimately, they failed to promote their own game platform and ended up going around in circles on Steam.

The difficulty for Spark to build a platform is self-evident.

From 2003 to 18, a long 15 years have passed, and players have long been accustomed to using Steam.

If you want to compete with Steam, you either need to learn from what Sony did to Microsoft back then and pave the way with a large number of first-party exclusive titles.

Alternatively, they could learn from EPIC and spend money to attract players by giving away games or offering significant discounts.

Regardless of which one, it will be very difficult for Spark to achieve its goals.

but...

If there is a license freeze.

If we can really bring together a large number of domestic developers on one platform.

Given Xinghuo Games' own R&D capabilities, this might actually be possible.

more importantly.

Lin Li is well aware that the lines between PCs and mobile devices will become increasingly blurred over time.

In later generations...

More and more people are playing mobile games on PCs.

The larger the mobile game, the more PC users it attracts, and the user groups are gradually overlapping. People who play AAA games may also play Honkai Impact 3rd, and people who play Zelda may also play Genshin Impact.

Imagine this scenario.

If it's Battlefront Girls, Onmyoji, Honkai Impact 3, Fate/Grand Order, Honkai Impact 3rd, Destiny's Path, Genshin Impact, Dust and White Zone, Azur Lane

All of these mobile games on PC use the same launch platform.

So this platform must have a certain level of popularity globally, right?

If AAA games can't beat Steam, I'll try something else, right?

Once you have a player base...

Spark Games has proven that it is feasible to extend mobile game IPs into standalone games.

Then use this mobile game platform.

Would it work to promote single-player games?

If none of these work, Lin Li could shift the main focus to the mobile platform and create a mobile version of the platform.

A launcher isn't needed on the phone, but it can be made into a download and purchase platform like TapTap.

And then again.

Even on the PC, if it really works out, Lin Li might not be without a fighting chance.

In the future, there is still hope that it can form a three-way competition with Steam and Epic.

Worst case scenario.

Leveraging the anime and manga (ACG) market, securing an overseas market for Chinese games shouldn't be a problem.

Once you have a base of customers, expanding outwards is always easier.

The competition between platforms is essentially a competition between players. Once a player base is established, reducing the platform's commission rate will naturally attract game developers.

The whole idea is certainly difficult to realize.

There are technical difficulties as well as commercial difficulties.

With just a little thought, countless questions appeared in Lin Li's mind.

This was just something Lin Li thought of in a moment; if he actually did it, there would inevitably be more problems.

but....

Lin Li was still deeply moved.

He was well aware that, in the grand scheme of things, the influence of Chinese mobile games overseas would only grow stronger, and this force could be consolidated by Xinghuo...

But we have to do this.

There's another big problem.

Given the initial global influence that Spark has established, smaller game developers would certainly be willing to lend a helping hand during this challenging time.

However, medium and large companies like NetEase, miHoYo, and even Kuro and Warriors Network may not be willing to do so.

They don't need to pay taxes to Xinghuo on the platform.

Lin Li could choose to "lick" the boots to deal with this problem.

For example, reducing commission rates, or even offering it for free.

Or provide some additional promotional resources for Spark.

But, as we all know.

Licking the dog until there is nothing left.

Moreover.

Lin Li didn't like licking either; he preferred a whip.

For those ships that didn't join the Starfire campaign, Lin Li would urge them to join the game, and when creating new content, he would use his own game to counter them.

After a few rounds of this, the other side will know who's in charge.

Then, we'll lower the commission rate a bit more to help with the publicity and distribution.

Naturally, people would be willing to come to Xinghuo's platform.

After all, if you can't beat someone, join them; everyone understands this simple principle.

However, this path is not easy to walk either.

To have a deterrent effect, you must first solidify your own capabilities. You need to ensure that every game under your umbrella is like Girls Frontline, capable of making a significant impact on the market with any event.

It's difficult, but if you actually manage to do it, it's really satisfying.

Then Lin Li will truly become a great demon king, wielding both a big stick and candy.

It all depends on what domestic manufacturers choose.

Just as Lin Li's thoughts were becoming increasingly divergent.

A voice came from beside his ear.

Why are you smiling so sinisterly? Didn't you hear what I just said?

"David, do you want a stick or candy?"

Dawei, sitting next to Lin Li, rubbed his forehead.

"What big stick candy? What are you talking about?"

"Nothing. Oh, by the way, what are you doing here?"

"Brother! This is my car! You're asking me why I'm in it?"

"Oh, right, this is your car, hahaha."

Chapter 321 Spark New Year's Greetings

The two were staying at the same hotel.

The Qiongzhou government had originally arranged a car, but Lin Li, who had been drinking, saw Mihoyo's van, and the massage chair in the van looked very comfortable.

So he naturally sat down.

That natural energy made David think he was hallucinating.

If the driver hadn't rolled down the window...

He almost thought it was Xinghuo's car.

If an ordinary person did this, it would actually be a bit beneath them.

But Lin Li also possesses a strange sense of nonchalance.

To be honest, Dawei admires Lin Li's carefree attitude.

Unfortunately, this kind of temperament is half innate and half brought about by the person's success.

Ordinary people can't learn this.

"What are you laughing at? Did you hear what I just said?"

Influenced by Lin Li, Dawei, who had been drinking a bit, started to speak more casually.

"I heard it, I heard it."

Lin Li sat up straight and nodded repeatedly.

"So what did I just say?"

David asked.

Lin Li's answer was as natural as it should be.

"how could I know?"

...

.....

"Say it again, I was just thinking about something."

Considering that Lin Li had helped him out of several awkward situations at the banquet, Dawei held back.

"I said, we have a project we're looking for that needs global marketing and promotion. Do you know any reliable marketing and promotion companies in the US?"