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Lin Li was interrupted, so he could only smile and wait for the applause to stop before continuing, "Welcome everyone to our press conference, and also welcome the hundreds of thousands of Spark players online."
"Today, we will officially launch the Spark Games platform here, and we also hope to bring you a brand new perspective."
The room fell silent, waiting to see what Mr. Lin would say next.
"From the day Xinghuo decided to build a game platform, we began to think about what kind of game platform we needed and what kind of platform could meet the needs of the current era."
"Currently, the largest gaming platform is undoubtedly Steam. In China, there is also Tencent's WEGAME, EA's Origin, Ubisoft's UPLAY, and many other platforms of varying sizes."
"They have been making continuous progress over the years, but with the changing times and the rise of mobile games, we feel that their progress is not thorough enough."
Chapter 391 Next-Generation Gaming Platform
Lin Li smiled at Kazuo Hirai in the first row and said, "I'm glad that we're not the only ones with this idea, but also Sony."
"Going from a game developer to a game platform is actually a very difficult thing."
"The gaming platform market is a saturated market. The existence of Steam is undoubtedly a huge obstacle. Choosing to continue to make progress in this field is bold, even reckless."
"Fortunately, I believe that based on the current internet mindset and the development of hardware such as mobile phones, PCs, and even consoles, there is still huge room for improvement in the gaming platform in the future."
"We believe that today's small spark will one day light up the world."
Lin Li spoke eloquently on stage, while the screen behind him displayed Steam, as well as various large and small platforms in China, along with the logos of several game companies.
Tencent, NetEase, Perfect World, Shanda, Snail Games, The9.
"First of all, I want to thank all the pioneers in the domestic game industry. Without you, there would be no market."
"Secondly, I want to say that as a healthy market, it cannot consist of only them."
Lin Li turned around, glanced at the screen, and said:
"I just said that the market only consists of them, and some people in the audience laughed."
"But you can also look at the current domestic rankings and you'll know that what I said is true. Making games in China is very hard. When a work is about to be released, it's like going through a tribulation."
"But before you undergo the tribulation, you must choose a sect. Without a sect, you cannot undergo the tribulation."
"Of course, we won't talk about them today."
"That's another story. Today, let's just talk about us."
"What do we want to do, and more importantly, what can it bring to everyone?"
The image on the back screen changes again, and there's only one line of text on it.
[Next-Generation Gaming Platform]
"At this point, everyone will surely ask, what is a next-generation gaming platform?"
Lin Li paused for a moment after speaking.
He then glanced around the room.
Yes, Lin Li's big move has never been to compete with WEGAME for users.
Instead, it's about redefining the gaming platform.
Just like Apple redefined the smartphone.
The key is to control the discourse and the interpretation.
Just like the next-generation console that was created.
The Spark Platform also needs a sophisticated term and a sophisticated definition, and that definition is the term Lin Li is referring to now.
Next-generation gaming platform.
A few seconds later, a runway appeared below the text on the screen.
The runway starts with the STEAM logo, followed by EA's Origin logo, Ubisoft's UPLAY logo, Tencent's WEGAME logo, and then a hollow section with the words "Next Generation Game Platform" written on it.
Many media reporters couldn't resist taking photos to commemorate the occasion.
Xinghuo's tone is too arrogant!!
What does this mean? Does it mean they've shut down all the previous gaming platforms?
what! ?
Is it really okay to make such a big fuss?
Redefining the gaming platform?
Regardless of how this matter ultimately ends, this press conference is starting to get interesting!
At this moment, both the manufacturers and the audience members below the stage perked up.
In fact.
For Lin Li, he didn't want to make such a high-profile move right from the start.
But as the saying goes.
Aim high and you'll get the middle; aim for the middle and you'll get the low.
The later EPIC is a perfect example.
Facts have proven that simply giving out benefits is not a viable path.
If he himself is just going through the motions, then who will care about this platform?
Only by shouting the slogans loudly and clearly can he convince people to shout them along with him, and when enough people shout them, things will get done.
and so.
Today, as the top voice on the Spark platform, even if tomorrow it's Bao Si, he has to turn the volume up to the maximum and make the most of the hype.
Lin Li picked up his soda on stage, took a sip, and waited for the audience to process it.
After catching his breath, he strolled back to the center of the stage.
At the same time, the subsequent PPT slides also changed.
What is a next-generation gaming platform?
A platform that solves all your problems in one stop – that's called the Next-Generation Game Platform.
Lin Li didn't explain the PPT. Instead, he opened his phone and called Su Shanshan over, opening the Spark Platform on his laptop.
At this moment, the main interface of the Spark platform and the screen on Lin Li's mobile phone are displayed simultaneously on the screen.
Many people are familiar with the main interface of the Spark platform.
Lin Li slightly shook his phone at the scene, then made a gesture that most people wouldn't understand.
He turned on his phone, tapped a plus sign, then entered a number that looked like a license plate number, and then tapped confirm.
With this confirmation...
The system begins loading automatically.
soon.
All the game information for this license number appeared on the page. Lin Li then clicked submit, and the system popped up an electronic contract.
Kaka clicked "agree".
Then, after Su Shanshan reviewed it in the backend, a game poster appeared on the Xinghuo platform page.
There was some commotion in the conference room; those with keen senses seemed to have already guessed what was going on.
Is it possible to log in to Xinghuo Games with just a game license number? The entry threshold for the Xinghuo platform may be lower than they imagine.
However, at the same time, a series of problems have emerged for many manufacturers. What about those without a game license?
With such a low barrier to entry, can one still receive traffic support after joining the platform?
Lin Li clearly understood what these developers were thinking, so he moved aside the large screen, which began playing an advertisement for developers from Spark.
The advertisement was very simple.
It's a classic, even somewhat funny, before-and-after comparison of a product.
It is most commonly used in weight loss advertisements.
For example, before taking diet pills and after taking diet pills.
And this is Xinghuo's advertisement.
Before the Spark program, and after the Spark platform was established.
Before the spark.
A game developer not only has to develop the product, but also think about how to market and distribute it. After making the game, the next step is to find distributors everywhere.
it's here.
Xinghuo likened its various domestic distributors to sects in the world of immortal cultivation.
At the beginning.
The developer found a huge skyscraper made of ice.
"Penguin Gang"
The elder penguin said that he would work for him from now on, and the profits would be split 1:9.
"You only get 10%? That's not fair."
"No, no, no, you get 10%, and I'll take 90%."
"what?"
"What do you mean 'ah'? That's all? Lots of people want it but can't get it. Come in if you want, get out if you don't."
The developers don't feel good about it.
Turn around and go to NetEase. NetEase says, "How about I acquire you? You can work for me from now on, and I'll pay you a salary."
I went to Perfect World, and they said, "How about I invest some money in you? I'll take the game revenue first, and then I'll share some with you."
When we approached Shanda, they said, "I only take 70% of the revenue, but my marketing reach might not be that extensive."
Chapter 392 First, get to the card table.
They went from house to house searching.
It was discovered that various sects were either trying to reap the benefits or charging exorbitant agency fees. Some sects with low agency fees also appeared to be dilapidated.
Take a turn.
"Isn't there anything more reliable?"
At that moment, a foreign man with a big beard suddenly appeared. He was wearing a steam engine workshop outfit and then spoke at length.
"We'll only get 30%."
The developer replied with surprise.
"Only!?"
Then he added another sentence.
Will they help us with publicity?
The owner of the steam workshop said.
We are not responsible for marketing and promotion, but we will arrange discounts for them on the shelves of Steam Workshop. That's marketing and promotion.
Upon seeing this, a burst of light laughter rippled through the room, but as the laughter subsided, many people could no longer laugh.
Anyone who has ever developed a game.
Everyone knows that in this world, distribution channels have always been king.
The large factories that occupied the ecological niche in ancient times have already blocked the gate.
They gained a certain number of fans and distribution channels through their successful products.
And they held onto these channels tightly.
If you want to use these channels, you'll have to pay money.
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