Game development begins with destroying Girls' Frontline.

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This is top-tier industry insider information, industry gossip!

Just these few sentences.

I have enough material to write several articles.

"It just so happens that you've come to Suzhou and Hangzhou again, so I knew I had to come to this meeting today."

After Ma Yun finished speaking.

The audience erupted in applause.

He didn't actually say anything, but he gave off a very imposing aura.

Furthermore, everyone understood.

This big shot probably came here out of genuine curiosity.

However, whatever Ma Yun's reasons, she certainly added a touch of legend to Xinghuo's developer conference.

When it comes to the formal speech...

Lin Li also invited Ma Yun, but Ma Yun did not go on stage.

Deep down, he doesn't really think much of games.

This time, I really came to see what kind of person this young man was that Ma Huateng called, and at the same time, I also came to make a good connection.

The internet is like a martial arts world; fate is something that is both important and unimportant.

Even someone like Ma Yun.

He also invests in personal relationships, and he knows that representing Alibaba to support Xinghuo is definitely a good thing for Xinghuo.

Since it's a good thing, then it doesn't matter whether Lin Li is willing or not.

And that's how the relationship was established.

Who knows, this relationship might come in handy someday in the future.

Having experienced ups and downs at the beginning of the year, Ma Yun is not so arrogant at this time.

As a result, some of the states from the early years have returned.

Given his current condition.

If the goal is to rebuild the country, it might not be impossible.

He was just tired.

Moreover, even someone who has already climbed to the top of the mountain may not have the courage or determination to start over.

Ma Yun was unwilling to go on stage, so Lin Li stopped trying to persuade her.

As originally planned, the leader took the stage to give a brief speech.

Immediately afterwards, Lin Li jogged along and began sharing today's valuable information.

Lin Li has always appeared in public with a passionate demeanor.

It's the same this time.

Ma Yun had originally planned to show her face briefly, listen for a while, and then leave when she had a spare moment.

Upon hearing this...

It took a little over an hour.

He had absolutely no interest in games, yet he could still listen to them.

The more I listened, the more I felt that Lin Li's speech was quite skillful.

It can evoke emotions.

As an observer, after listening to the first half, he felt that the Spark Platform was unstoppable.

After having this feeling.

Ma Yun's curiosity was piqued again.

Then he discovered that Lin Li's speaking style was actually quite unique.

The approach used is data analysis combined with emotional appeal, a style that Ma Yun doesn't often employ.

I was simply very interested in Lin Li's speaking style, during Lin Li's intermission.

Ma Yun's desire to teach others arose.

He pulled Lin Li aside and insisted on teaching him many of his commonly used speech techniques.

Chapter Twenty-Six: Strategy and Tactics

Spark and Alibaba have reached a strategic cooperation agreement.

Why does Alibaba favor Spark over Tencent?

Ma Yun announces his resignation; the last thing he did before leaving was this!?

Alibaba's gaming division issued a statement: Is Spark truly capable of challenging Tencent?

It was clearly Xinghuo that held a developer conference.

However, on the second day of registration, Alibaba stole the show.

This was quite unexpected for Lin Li.

However, Alibaba's limelight wasn't stolen for nothing.

Although Alibaba doesn't have much influence in the gaming industry, it has a significant influence on the internet.

Outsiders may not know that the collaboration between Spark and Alibaba's gaming division is actually Alibaba seeking a powerful backer, but they are well aware of it.

Spark has reached a cooperation agreement with an internet giant.

For Spark

There is actually no impact on the game itself.

However, his reputation in the country has indeed risen somewhat.

It's said that a cup was even broken in the CEO's office because of this incident.

"You little dwarf, you're about to retire from the life of crime and you're still wandering around outside. Aren't you afraid of being struck by lightning?"

By the afternoon.

Tencent Games held another executive meeting.

The theme of the meeting was very simple and direct.

"Give me more force! Give me more force!"

Thus, the Crazy Fun Festival, which had already coordinated a lot of resources, was affected.

Another round of escalation.

As the tech giants increased their investment, many development teams and news media outlets associated with Tencent also profited immensely.

Lin Li also felt the pressure more and more.

Despite his commanding presence at the developer conference a few days ago, as if the penguin didn't exist, he still managed to impress everyone.

But let's return to Spark.

He then organized a closed-door meeting for senior executives.

Despise the enemy strategically and value the enemy tactically.

This statement is also quite appropriate here.

Strategically, Lin Li firmly believed he was right.

However, strategic correctness or incorrectness does not affect tactical success or failure.

"Penguins are really coming on strong."

Su Shanshan finished writing the last word on the whiteboard and put down the marker in her hand.

"really."

A whiteboard was covered with the names of countless games.

Fortnite, PlayerUnknown's Battlegrounds...

This whole list of names represents games that Spark has received confirmed information about, and that Tencent might launch at the Crazy Play Festival.

It’s time to say it or not.

When the penguins really go all out.

Domestically, it truly evokes a sense of overwhelming force.

"Sea Cat, why don't you go first? Do you have any ideas?"

Lin Li sat on one side of the long conference table and casually called out names.

Hai Mao clearly didn't expect to be the first to speak. After calming himself down for two seconds, he said, "Although the Penguin's Crazy Play Festival is a gimmick, it is, after all, a short-term event, and setting up servers also incurs costs."

"Without a game license, there's no way to monetize. Without monetization, it's completely meaningless for Tencent to do this activity. Perhaps we can remain calm and wait for the right moment to act, and respond to all changes with constancy."

Lin Li listened patiently to Hai Mao's analysis, his face expressionless.

But deep down, I was lamenting that Spark still lacked talent.

The problem isn't a lack of game developers, but a lack of talent at the platform strategy level.

Lin Li is a talented game developer, and he can mentor him.

With a little talent, one can train a group of people.

The project leaders at Spark Games today are almost all mentored by Lin Liyan.

But strategic talent is much harder to find.

Especially this year.

As Xinghuo's business expands, the number of decisions it needs to make also increases.

The current head of the Spark platform is only responsible for execution.

Various decisions still require Lin Li's approval.

Lin Li remained silent.

Hai Mao continued speaking, and at the end, he also mentioned his good friend Chen Anyu.

"An Yu's 'Indefinite Lost Path' has also completed its black box and internal testing. The original launch date was set for October, but it can be postponed to November if there is demand."

Chen Anyu saw Hai Mao mention him.

At first, I was completely bewildered, then it suddenly dawned on me: What? It's postponed again?

You really know how to bring up the most sensitive topics.

The promotional campaign for "The Endless Journey" has already begun, and the release date has been announced. How could it be delayed at this point?

"Well, Mr. Lin, we define 'Lost in Time' as a niche game. If we were to compete directly with Tencent, the marketing costs could increase significantly."

I've said this many times before.

Each of Xinghuo's projects is essentially a branch office.

Dealing with the penguins was Chen Anyu's duty, of course.

Postponement is not impossible.

But his project team can't just sacrifice for nothing, right? If the boss could add a little more budget and invest it in marketing and promotion, that would be acceptable.

Hearing this, Lin Li couldn't help but chuckle, ending his daze and raising his hand in greeting.

"If I remember correctly, 'The Endless Journey' was scheduled to launch in mid-October. The promotional materials should have been released by now, right? Then there's no need to reschedule. Just proceed with the promotion as usual."

Regarding the upcoming release of "The Endless Journey".

Lin Li didn't actually pay much attention.

I just skimmed the script from the public beta version and looked at the character art.