Game development begins with destroying Girls' Frontline.

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"Boss, don't worry, we're all ready. We'll definitely show them what's what."

Lin Li smiled.

"There's no need to tell them everything. Just tell them half and leave the other half out. If Ubisoft won't show us what we want, then don't tell them the other half."

The gap between domestic and foreign game industries is smallest in terms of art style.

Plot and planning are difficult to measure.

However, when it comes to programming, especially game engines, there is definitely a lot to learn from the technology of major foreign companies.

Currently, Spark Engine is mainly leading in 2D rendering, but there is still much to learn in many other areas. This is why Lin Li brought Borg along on this trip.

Chapter 41 Major Advantage!

The time comes on June 10th.

Lin Li has arrived in France.

There are two weeks left until the Penguin Fun Festival.

Red Alert Online has begun its early promotional campaign.

This promotional campaign is quite different from the previous Penguin Crazy Play Festival. Previously, the main focus was on promoting the Crazy Play Festival, with the games within it being promoted incidentally.

This time, the focus is on promoting Red Alert Online, while also promoting the Crazy Play Festival.

First, on the 20th, the Red Alert multiplayer version, with all storylines cut and censored, was finally released.

After this version was released, many players were willing to give it a try because it was free and because of the reputation of Red Alert.

However, when players excitedly rushed in to play a game, a window popped up asking them to activate a CD key!

What the hell?

Then, under this CD key, it says, "Participate in the Red Alert Online pre-registration event to receive it."

"What the hell?! Isn't this bullying? I came here to play Red Alert, and now I have to pre-register for Red Alert Online?!"

This forced user acquisition clearly makes players very unhappy.

The community was filled with complaints.

But amidst the criticism, the number of pre-registrations for Red Alert Online began to soar.

A large number of paid troll posts began to appear.

"Red Alert Online is more fun and more faithful to the original Red Alert multiplayer version."

"After playing the online version, I want to play Red Alert Online even more."

"As expected, this kind of game is more fun with more people."

"Penguin is still a benevolent company; the Red Alert multiplayer version is actually free to play."

"Red Alert Online is also very generous. It's said that you can play it even without spending any money. Tencent has really succeeded this time."

With multiple measures in place, the number of pre-registrations for Red Alert Online has skyrocketed.

On the evening of the 21st, after only one day of buzz, the official Red Alert Online account released a celebratory poster.

We celebrate the fact that the number of online reservations has exceeded ten million.

WEGAME also released a poster, and on that day, WEGAME saw over 100 million new downloads.

Quan Ang was shocked when these two sets of data were released.

Even though everyone knows that this data is definitely inflated.

Even though WEGAME cleverly didn't use new user registrations as data, but instead used new downloads, the data still looks good.

As expected of a penguin.

Even Ma Huateng liked Chen Zhou's post on WeChat Moments.

Chen Zhou was incredibly excited to receive this like.

He immediately called Hu Bing over.

"The launch date needs to be moved up!"

This was the first thing Chen Zhou said to Hu Bing.

Hu Bing's response to this was...

"Huh~~?"

Upon seeing Hu Bing's reaction, Chen Zhou's expression immediately darkened.

"What? Are you having trouble?"

Hu Bing inwardly groaned, but shook his head outwardly.

"No difficulties."

He knew very well that in the current environment, whether Red Alert Online could make money might depend on how many "leeks" (players) Tencent could harvest with its powerful measures.

So Hu Bing's attitude towards Chen Zhou is like the Japanese attitude towards MacArthur: whatever you say goes.

As long as I can make money, anything is negotiable.

Hu Bing is a pure businessman, the very pure kind.

Even though the PC development of Red Alert Online is currently in a mess, he remains confident.

Chen Zhou was very satisfied with Hu Bing's statement.

"That's good. The current situation is not just good for us, it's great."

"Take advantage of the hype and launch it as soon as possible, the better."

How were the results of your previous closed beta tests?

Hu Bing quickly replied.

"The effect is very good, and the players' positive feedback is very high."

That's not an exaggeration. In previous Red Alert Online games, the invitations were to so-called guilds, which are the kind of "player guilds" in strategy games that help the developers leech off the developers.

After promising a rebate policy, a large number of guilds have already begun to prepare for the battle of Red Alert Online.

Their feedback on the test was naturally an unconditional five stars.

Chen Zhou also looked at this data.

He certainly didn't understand the intricacies of the situation; all he knew was that Red Alert Online was currently very popular, with beta testers giving it rave reviews.

That's the situation.

I really don't know how I can lose.

~~~

"Hu Bing, I know that this sudden move ahead of schedule must be stressful, but you have to understand me, I'm under pressure too."

Inside the foot massage parlor, Chen Zhou patted Hu Bing on the shoulder.

Perhaps he said that to reassure Hu Bing.

He then showed Hu Bing a glimpse of his WeChat Moments.

Hu Bing was quite surprised when he saw it.

"Holy crap!? Mr. Chen, you're amazing! You've reached the highest level! Let's go! We have to arrange the most beautiful thing for Mr. Chen today!"

Hearing this, Chen Zhou was overjoyed.

I felt that all my hard work over the past few days had been worthwhile.

Hu Bing, on the other hand, was smiling obsequiously while secretly worrying that if the project were to be brought forward any further, the PC version of Red Alert Online might run into problems.

Even if there are problems, we still have to go.

Immediately afterwards, he sent a message in the company's work group, telling them to stop testing the PC version's functional bugs and to check all the pay-to-win systems again first.

It doesn't matter if the player isn't having fun, but we can't let them lose money.

~~~

Another day.

10 month 25 day.

On the same day that Red Alert Online was launched, Starfire also announced that Heroes of Might and Magic III Remastered Demo would be available for free trial.

"Damn it! Lin Li did it on purpose!"

"Spend the marketing budget!"

"The streamer has only two options: turn off the CD key for today's Red Alert online version! To play the online version, you must play Red Alert Online for 5 minutes!"

Spark only released a demo.

The atmosphere in the WEGAME office was as if some monstrous flood had arrived, and Chen Zhou, with a serious expression, continued to intensify the promotional efforts for Red Alert Online.

Even though Wang Gang, as his deputy, kept trying to persuade him.

"We can't do it this way, Mr. Chen! This kind of forced guidance is too crude! It's going to cause problems."

Wang Gang, after all, comes from a market research background, so he is very sensitive to this kind of public relations.

It was already excessive to require players to pre-register for Red Alert Online before they could play the online version of Red Alert, but since it was just a pre-registration, players considered that it was a free game.

So I just put up with it.

But now, you're going a bit too far by forcibly directing traffic to Red Alert Online.

However, Chen Zhou didn't care about that.

This morning, as soon as he heard that Xinghuo had made a move, he felt his heart pounding non-stop.

That's roughly the feeling you get.

There's a feeling of sitting on a train, eating hot pot, singing songs, and suddenly seeing bandits on the roadside.

Although they haven't been robbed yet.

But the fact that the bandits appeared here proves that he has fallen into their trap.

The enemy was not unprepared.

Therefore, at this moment, all Chen Zhou had to do was rush over with all his might.

He retorted to Wang Gang's advice with just one sentence.

"This is the time to fight tooth and nail! As long as it brings traffic, we have to do it."

In the investment field, when an opportunity arises, go all in! Hesitation will lead to defeat.

"Moreover, Red Alert Online itself received such high praise during the beta test, so attracting users there shouldn't be any problem."

The head coach has spoken.

What else can Wang Gang do?

Although he really didn't understand why Red Alert Online received positive reviews for its test version, since it was just a reskinned version of Clash of Kings.

Author's Note: I don't know why, but the name "Wang*gang" was also censored, so I changed my name to Wang Gang.

Chapter 42 Money Is Hard to Earn

But at this moment, we have no choice but to comply.

As the penguin's marketing machine is started again.

It was 10 a.m.

When Red Alert Online was launched, the game was so popular that everyone knew about it.

A pop-up window on your phone guides you to download the app.

On the computer, QQ and WeChat even have pop-up windows guiding players to download WEGAME to experience the PC version.

Images, advertisements, and tweets all claiming to evoke nostalgia are being shoved into players' faces like they're free.