Game development begins with destroying Girls' Frontline.

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It's estimated that there's no way to push it forward anymore.

"It's only 11 o'clock, there's no need to be in such a hurry."

"In our previous letter of intent for cooperation, we indicated that we would conduct global promotion together with Sony. Have you seen it?"

Lin Li was well aware that Spark currently lacked global distribution capabilities.

However, Spark has a connection with Sony.

Therefore, Spark clearly stated in the cooperation agreement that it would seek cooperation with Sony as soon as it obtained the global distribution rights.

Hearing Lin Li say that...

A senior executive at China Huadian Corporation smiled.

"President Lin, it's not just your Spark that has connections with Sony; we also have ties with Sony, and we know that you have a partnership with Sony."

"But cooperation can't put food on the table. And don't laugh at me, we've been cooperating with Sony Pictures for many years, and it's not like we didn't try this time, but they rejected us again."

The executive stopped speaking at that point.

But the meaning is already quite clear.

Your Spark has connections with Sony, and so does my Huadian.

Lin Li sighed.

He gestured to his assistant and tossed a document onto the table.

"I know that everyone has some doubts about Spark, but we are not unprepared. We signed a contract with Sony before we came."

Chapter 179 The Flexible and Resilient Huadian

"As long as Spark obtains the global distribution rights, Sony will work with us to promote it globally."

Lin Li's voice was not loud.

After he finished speaking, the conference room fell silent.

The people from Huadian looked at each other, all doubting their own ears.

"No? Mr. Lin, that's impossible. We also talked to Sony, and they clearly rejected this project."

When Huadian was seeking global distribution, it naturally approached Sony as well.

Sony's stance at the time was very firm.

They directly rejected China Huadian, citing unclear market prospects.

And not just once.

Huadian executives inquired with Sony three times but were refused each time, which led them to hear that Xinghuo had signed a contract with Sony.

It's inevitable that some problems will arise.

"what?"

Faced with this question.

Lin Li smiled without saying a word, but his assistant, who was standing next to him, finally spoke up.

He had long disliked these executives from China Huadian Corporation.

"We at Xinghuo never lie. Let's not waste any more time and just talk about the price."

Lin Li didn't actually want to throw away the contract.

Although it felt good to do this.

However, from a business perspective, revealing this trump card will likely drive up the price of this global acquisition.

However, in terms of how things progress.

Don't reveal this trump card.

This matter has indeed stalled.

but.

When the truth came out, the president of China Huadian Corporation did not discuss money at all.

Their attitude took a complete turn.

"This really is a contract signed with Sony!"

"Quickly, quickly, inform the production crew of this good news, and the actors should also get ready."

"Money? Mr. Lin, I'm not trying to be mean, but talking about money between us would really hurt our relationship."

"Hey you! Go prepare the contract!"

"Let's sign the contract today, so as not to delay Xinghuo's subsequent procedures."

This change in attitude.

Not to mention Lin Li, even the senior executives of China Huadian Corporation were dumbfounded.

However, this is not a problem for the president of China Power. Despite his high position, he frequently deals with government officials and communicates with key figures in the global film and television industry.

Being able to bend and stretch has become a professional habit.

Moreover, Xinghuo is a large company with annual revenue of tens of billions, so what's wrong with conceding a little?

"I'd heard that Spark had a lot of influence in Japan, but I didn't expect it to extend beyond the gaming industry to the film and television industry as well." For Huadian, if they could use Spark to establish a relationship with Sony, that would be ideal.

This is not just a simple matter of "The Wandering Earth" for them.

Rather, it will help with the international promotion of China Huadian Corporation in the future.

"Mr. Lin, now that you've acquired the global distribution rights, could you perhaps have our people help out as well? Our people are more familiar with film promotion and distribution..."

"Of course, this doesn't mean Xinghuo can't handle film promotion and distribution; it's just that we also want to contribute to the Chinese film industry, even though we're not very familiar with this area..."

Lin Li looked at Han Qingping, the president of China Huadian Corporation, who had been putting on airs one second and then softened the next.

I also have many feelings.

These older generation entrepreneurs are indeed far superior to these young people in this regard.

Anyway, it's Lin Li himself.

At this point, it's definitely impossible to do that.

If he had known Han Qingping was this kind of person, he wouldn't have needed to come here.

As for what Han Qingping is really up to...

He understands it very well now.

We just want to use this path of sparks to go out into the world.

However, this is not a big problem for Xinghuo.

Spark is not a film company, and its global distribution of The Wandering Earth is not just for the sake of the movie.

It's mostly because of Spark's own games.

As long as we acquire the global distribution rights to the Wandering Earth IP, our goal will be achieved.

Xinghuo and Huadian are essentially a community of shared interests.

Huadian originally lacked the ability to issue shares overseas, but Xinghuo can now.

Regardless of whether the overseas box office results are good or bad, it will be a good thing for the domestic film's promotion and box office performance.

After all, the domestic film market is just like the game market.

If we were to promote a simultaneous global release, that would certainly be quite prestigious.

After Lin Li presented the "crucial" evidence, the Huadian level became unusually easy to talk to, like an NPC who had obtained the correct item.

Spark acquired the global distribution rights without much effort.

And it's not just one movie, The Wandering Earth, but three.

Of course, Xinghuo also agreed to help Huadian make connections.

~~~

With the Wandering Earth production team and Huadian Media Group promoting the film, Xinghuo secured the distribution rights.

Domestic media outlets have started another round of reporting.

This time, Huadian was also quite cunning, only announcing that it would grant the global distribution rights to Xinghuo.

However, they made no mention of Sony.

It went very smoothly and generated a lot of negative traffic. Many media outlets viewed the matter with a "let's watch the show" or even "let's laugh at it" attitude.

However, they didn't get the laugh they were expecting.

But what followed was a joint announcement from Spark and Sony.

In this way, both positive and negative traffic were absorbed by The Wandering Earth.

It vividly demonstrated to Lin Li what "ultimate" film promotion looks like.

~~~

In his previous life, Sony had absolutely no interest in The Wandering Earth.

Even after The Wandering Earth became a hit, major global publishers, including Sony, showed no interest in The Wandering Earth 2.

Ultimately, the previous version of "The Wandering Earth 2" was distributed globally by Trinity CineAsia, a British company.

This company does possess global distribution capabilities, to say the least.

However, compared to big companies like Sony and Universal, it's really not up to par.

It is for this reason.

When they heard that Spark and Sony had reached an agreement for Sony to handle the global marketing and distribution.

Only people from China Huadian Corporation would be so excited.

It wasn't just the people from China Electric Power University; the entire crew of The Wandering Earth was incredibly excited.

Guo Fan even made a special call to Lin Li to confirm the news.

After Lin Li gave an affirmative answer.

During the phone call, Lin Li could hear cheers coming from the other end.

Many Chinese media outlets exclaimed that Xinghuo's influence was like magic.

"We still don't know how Spark convinced Sony to do this."

In fact.

This collaboration between Spark and Sony.

It's not that complicated.

With the global promotion of "The Wandering Earth: Home" as the core objective, Lin Li approached Sony Games, hoping to leverage Sony Pictures to help "The Wandering Earth" achieve a global release.

To be honest, Sony Games was quite bewildered when they first heard about this plan.

Although Sony appears to be a Sony.

However, the power structure within the group is very decentralized.

Even so, it had been seven years since Kazuo Hirai had put forward the Sony slogan.

However, collaborations within Sony remain fragmented.

However, Lin Li mentioned this plan.

This is not without basis, of course.

Chapter 180 The Wandering Earth

Because at the end of 18, Sony made a public announcement.

It was mentioned that we should cross the boundaries of games and try to merge games with movies and music again.